Domain Forge is a company that specializes in helping first-time business owners and small businesses start up their first site. They understand the pain points for those that may find setting their business site intimidating and frustrating.
Domain Forge’s visual identity is designed to reflect the enthusiasm, creativity, and determination of first-time business owners as they establish their online presence. The bold color palette—blue and orange as primary colors, with accents of deep purples, hot pinks, and dark tones—embodies the energy and excitement of launching something new. Blue conveys trust, stability, and reliability, essential qualities in a web hosting provider, while orange injects a sense of innovation, enthusiasm, and forward momentum. The striking accent colors add a touch of vibrancy and modernity, reinforcing Domain Forge’s commitment to making web hosting approachable and exciting.
Typography plays a key role in shaping the brand’s confident and welcoming personality. We use bold display type for headings, creating an impactful first impression that reflects the strength and ambition of new business owners. This pairs with clean, modern sans-serif body text, ensuring clarity and accessibility across all brand communications.
To further establish a cutting-edge, tech-forward aesthetic, Domain Forge integrates abstract-style, tech-inspired textures throughout its design language. These subtle yet dynamic visuals suggest momentum, digital connectivity, and the building blocks of a strong web presence.
Photography is another cornerstone of our brand identity. We showcase a diverse range of entrepreneurs and business owners because today’s digital landscape is shaped by people from all backgrounds, industries, and walks of life. By highlighting real-world diversity, we reinforce the message that Domain Forge is for everyone, empowering all entrepreneurs to bring their ideas online with confidence.
Mockup of Landing page on mobile:
https://www.figma.com/proto/b2K3MoyBG6ENeLGXfu6YVc/Domaine-Forge--Mobile-Landing-Page?node-id=0-1&t=2Mjj4yvR8CK3s3OF-1
